About Don

Learn more about what makes me stand out among the competition.

Don DeFranco

Don DeFranco

Associate Broker

Get to Know Me

Experience matters, and with 30 years of satisfied customers and over $1 Billion in sales, Don has the repeat customers and enthusiastic referrals to prove that's true.
Don is loved for his down-to-earth, principled approach to business, where integrity is his most important asset. This shows through uncompromising, personal policies, like never working both sides of a transaction, despite the tempting economic incentives. It's also demonstrated by how he listens to each client's unique goals, and these alone become the metric of success for every transaction.
Don first earned his reputation as a trustworthy agent, while working for the firm he founded in the luxury Manhattan Real Estate market. He later led the sales and marketing teams for the prestigious Madison Avenue firms of Brown, Harris, Stevens, and Stribling and Associates, Ltd. In 2001 Don relocated to beautiful San Francisco and later migrated to Silicon Valley, where he is still a top-producing Real Estate Agent with Sotheby's International Realty.
Don is a valuable resource for executives and families relocating to the San Francisco Bay Area from New York or other similar realities. Don has an extensive network of critically important working relationships that are required for success. And he also keenly understands the nuances of the market, which allows him to proactively provide you with the best representation in every phase of the transaction.


The most sought-after real estate professionals, consistently rank as top producers in one of the world’s most competitive luxury markets.


Tyler K.

Don operates at the highest level of real estate in every aspect.
Read More


Lesley P.

Don is first-class, knowledgeable, and reliable. Plus a thoroughly nice human being!
Read More


Michelle K.

Don is professional, knowledgeable and so wonderful to work with! We have worked with Don for many years as well as referred many friends to Don.
Read More



I can't imagine a better Real estate agent in any context than Don. Quite simply, he is the best of the best, as a real estate agent and as a human being.
Read More


T.G., Venture Capitalist

In 2022, while the for-sale market was still significantly depressed, Don was able to market both my properties and generate very strong offers that closed quickly. He managed the process efficiently and effectively. I have abs...
Read More

Experience Matters

Every town and village, every street and block, are unique. Let me tell the story of your home and show you how 30 years of experience and a solid network can make the difference of tens of thousands of dollars in a deal.

Follow Me on Instagram